From the team at Adasight

Blog

Practical writing on growth analytics, experimentation, and data-driven growth teams.

Tool Comparison

Amplitude vs. Google Analytics 4: Which Is Right for Your Growth Team?

GA4 is free and already installed on most sites. Amplitude costs money and requires setup. So why do serious growth teams keep choosing Amplitude? This comparison breaks down exactly where each tool wins — and where it falls short — so you can make the call without wading through vendor marketing.

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How-To

How to Build a Growth Dashboard in Amplitude (Step-by-Step)

A good growth dashboard doesn't show everything — it shows the right things. This walkthrough covers how to build an Amplitude dashboard that your whole growth…

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Experimentation

5 Analytics Mistakes That Kill Growth Experiments (And How to Fix Them)

After working with dozens of growth teams on their experimentation programs, there's a pattern: most experiment failures aren't caused by bad ideas. They're…

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Strategy

When to Hire a Growth Analytics Consultant (And When Not To)

The decision to hire a growth analytics consultant is usually made in one of two situations: something is broken and you don't know why, or something needs to…

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SaaS Analytics

Product Analytics for SaaS Retention: The Metrics That Actually Predict Churn

By the time a SaaS customer churns, the decision was made weeks or months ago. The cancellation is just the administrative act. Product analytics lets you…

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